The difference between busy and moving
Busy is motion. Moving is direction. They feel identical from the inside, and only one of them adds up to anything.
Field Notes
41 Articles
The tools will change again
Half of last year's stack is already gone. A short note on where to put the hours when the software won't sit…
Notes on attention
The scarcest material we work with doesn't come from a vendor. Loose notes on treating it that way.
The blank page is lying
The page presents itself as the site of the struggle. It's really just the site of the evidence.
So, a journal
The first entry. Why an agency that builds brands for other people is finally writing things down for itself.